Air Max 90 ‘Bacon’

The third Air Max, originally called the Air Max III, earned its name from its 1990 launch year. Tinker Hatfield sharpened the lines, enlarged the visible Air window and framed it in the aggressive Infrared accent that became the model's signature. The 90 became a British and European streetwear staple, a hip-hop regular and a canvas for hundreds of collaborations. The Infrared colorway is one of the most recognizable sneakers ever made, and clean triple-white and triple-black 90s remain everyday defaults worldwide.